As a core a part of your full Enterprise Progress Evaluation, the technique element focuses on these questions, strategies and metrics:
Strategy Evaluation Questions
• The place is your market heading?
• Are you pursuing the perfect market alternatives?
• How are opponents responding to modifications out there?
• In what methods are you positioning to distinguish successfully?
• How nicely does your present marketing strategy mirror your development targets?
• What do clients see because the strengths and weaknesses of your online business?
Strategy Evaluation Strategies
• Marketing strategy overview
• Environmental scan
• Aggressive analysis
• Market positioning matrix
• Buyer suggestions evaluation
Strategy Evaluation Metrics
• Income dependence vs. diversification
• Sustainable development fee
• Present vs. forecasted profitability
• Income affect of prior development efforts
• Proportion of income invested to fund development